Achieving New Heights at Retail
Thank you to everyone who attended the 2012 Shopper Marketing Summit. The demand and enthusiasm for this senior-level conference, as illustrated by its sell-out crowd for three years running, reinforce the critical growth and significant impact shopper marketing has on all areas of retail sales. We hope you'll join us in 2013 to gain indispensible knowledge and hear best practices from experts steering the future of shopper marketing.
Click here to be notified when 2013 Summit information is available.
About the Shopper Marketing Summit
The Shopper Marketing Summit is much more than your average conference. It's a gathering of industry intelligence; an intimate setting where executives across the entire ecosystem of shopper marketing - consumer product marketers, retailers, agency executives and solution providers - converge to collaborate, learn and share experiences and insights about the ever-evolving path to purchase.
Summit attendees create connections and forge valuable relationships with influential people at the industry's forefront. They learn from experts responsible for engaging shoppers; the very people who are committed to finding success at retail.
2012 attendees included:
- Retailers
- Manufacturers and marketers of consumer products and services
- Shopper marketing, advertising & promotion agencies
- Other solution providers along the path to purchase, including digital & mobile technology, P-O-P firms, retail design, retail execution and shopper insights
See a partial list of attendees from the 2012 Shopper Marketing Summit!
2012 topics covered:
- Collaboration
- Measurement
- Insights
- Promotions
- Digital
- Social
- Mobile
- Engagement
- Activation
- Equity
- P-O-P
- Packaging
- And more!
Special guest Mike Rowe, creator and host of Dirty Jobs and CEO of mikeroweWORKS, shared his story about himself becoming a powerful, authentic brand and one of the most trusted celebrity endorsers.
Summit attendees heard exceptional presentations about the digital path to purchase, insights to activation, mobile solutions and big picture ideas.
Attendees networked with the Institute’s members, speakers, session hosts and fellow Summit attendees.
The three-day educational conference was tailored to senior-level CPG manufacturers and marketers, retailers, agency professionals and other solution providers along the path to purchase.
The Solutions Gallery offered a convenient way for attendees to speak with leading industry partners about ideas for executing shopper marketing strategy.
The Shopper Marketing Celebration recognized the Shopper Marketing Effie Award winners and honored the 2012 Hall of Fame inductees.
2012 Speakers Included:
 Patrick MoorheadSVP, Group Managing Director - MobileDraftfcb |
 Seth DiamondVP of InsightsCatapult Marketing |
 Nicole FlavinSenior Director, Shopper Marketing, C&G, Drug & Dollar ChannelsPepsi Beverages Co. |
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